Growth Marketing Analyst
Lisbon, PortugalFull-TimeMid-levelCustomer Acquisition
Data at GoCardless
- You’ll sit in our Data & Business Systems group and will work with technical and non-technical people across the whole company. You’ll collaborate closely with our team of talented Analysts, Data Scientists, ML/AI Engineers and System Admins, designing and delivering first-class analytics to the business.
- We’re a large team with an extensive remit and expect every member to work with initiative and be driven, holding each other accountable and to a high standard. Joining our team, you’ll work in a team that strives to be the best they can be. You’ll work on complex projects across GC’s data & business systems stack.
- You will enjoy being an analyst at GoCardless if:
- You’re looking to champion a great data culture within GC and in the wider data community.
- You enjoy collaborating and learning from people from various backgrounds and experiences.
- You want to feel proud of the work you’re doing and its impact on real customers.
- Our technologies: We endeavour to build simple, reliable systems and we believe in using the best technologies for each task. Technologies we use across GoCardless include: Looker, Python, Looker, Google Cloud Platform, dbt, Airflow, Vertrex and Jupyter amongst others.
- You’re not expected to have expertise in all these technologies. Members of our team have picked up the tools once they’ve started working with the team.
The Role
- At GoCardless we use marketing throughout the customer lifecycle to acquire new customers and drive revenue growth through our existing merchant base. As part of this role, you will be working closely across all marketing teams - paid, organic, lifecycle - to understand how their marketing efforts are helping to grow our merchant base and accelerate revenue. Your insights will be turned into actions as your expertise helps drive the future of GoCardless.
What excites you
- Collaborate with Growth Marketing measuring how our Paid and Organic marketing strategies drive acquisition, engagement and revenue growth
- Partner with marketing stakeholders to define and monitor marketing KPIs and identify trends, risks and opportunities in customer and campaign data to inform strategy aligned with business objectives
- Assist marketing teams in A/B test design and execution and analysing results using statistical methods
- Ensure data quality, accuracy and consistency across all marketing sources
- Build data products that help to monitor the health of campaigns, continuously innovating on the practices and the tools we rely on to deliver the right insights at the right decision points (A/B Testing, Analysis (SQL), Visualisation (Looker, Domo), Tracking (Google Analytics), Automation (Python), AI (Gemini)).
What excites us
- Essentials:
- You have a background working in (performance) marketing analytics or a marketer looking for a more data focused role.
- You have knowledge of common marketing measurement metrics, tools & methodology.
- You are a self-starter, focused on results, with a demonstrated background in using analytics to drive the understanding, growth, and success of marketing campaigns
- You have experience with data visualisation tools and communicating findings from complex data sets in an accessible way
- You are proficient in basic SQL
- Nice to have:
- A basic knowledge of Python/R is advantageous but not essential
- You have experience leveraging AI capabilities to enhance data analysis, automate tasks, and improve decision-making processes
- We don’t expect you to meet every requirement. If you’re excited by this role, we encourage you to apply.
Salary range: the expected base salary range for this position is between €32,000 - €48,000.
- Base salary ranges are based on role, job level, location, and market data. Please note that whilst we strive to offer competitive compensation, our approach is to pay between the minimum and the mid-point of the pay range until performance can be assessed in role. Offers will take into account level of experience, interview assessment, budgets and parity between you and fellow employees at GoCardless doing similar work.
The Good Stuff!
- Wellbeing: Dedicated support and medical cover to keep you healthy.
- Work Away Scheme: Work from anywhere for up to 90 days in any 12-month period.
- Hybrid Working: Our hybrid model offers flexibility, with in-office days determined by your team.
- Equity: All permanently employed GeeCees get equity to share in our success.
- Parental leave: Tailored leave to support your life's great adventure.
- Time off: Annual holiday leave based on your location, supplemented by 3 volunteer days and 4 wellness days.
We’re building the payment network of the future, and to achieve our goal, we need a diverse team with a range of perspectives and experiences. As of July 2024, here’s where we stand
- 45% identify as women
- 23% identify as Black, Asian, Mixed, or Other
- 10% identify as LGBTQIA+
- 9% identify as neurodiverse
- 2% identify as disabled
