Sales Development Representative- Data Intelligence
Round Rock, TexasFull-TimeMid-levelCustomer Acquisition
What You'll Do
- Qualify & Discover
- Act as the first point of contact for prospects evaluating Actian’s Data Intelligence solutions (e.g., data quality, observability, governance, and discovery).
- Conduct discovery conversations to understand prospect challenges and initiatives.
- Capture and document qualification details (e.g., BANT, use cases, stakeholders) in Salesforce to support a strong sales plan.
- Prospect & Prioritize
- Identify and prioritize target accounts and personas based on territory planning, ideal customer profiles, and intent signals.
- Follow up on inbound leads from webinars, events, and marketing campaigns.
- Drive outbound prospecting into net-new logo accounts and expansion opportunities within existing Actian customers.
- Engage & Educate
- Deliver thoughtful, multi-channel outreach (phone, email, LinkedIn) tailored to technical and business stakeholders.
- Communicate Actian’s value proposition through customer stories and relevant data intelligence use cases.
- Create strong first impressions and generate qualified meetings and opportunities.
- Collaborate & Execute
- Work cross-functionally with SDRs, AEs, Sales Engineering, Marketing, and Customer Success.
- Share insights from prospect conversations to improve messaging, campaigns, and go-to-market strategy.
- Maintain a clean, accurate Salesforce pipeline and territory plan.
- Success Metrics
- Consistent achievement of qualified meeting and opportunity creation targets
- Strong activity and productivity metrics across outbound and inbound motions
- High-quality qualification and Salesforce hygiene
- Contribution to repeatable messaging aligned to ICPs and personas
What You'll Need
- 6+ months of sales, customer-facing, or service experience (SDR experience a plus)
- Confidence engaging managers, directors, and executives via phone, email, and social channels
- Proven success in a goal-oriented, performance-driven environment
- Curiosity about data, analytics, and enterprise technology
- Strong written and verbal communication skills, including email cadence development
- A self-starter mindset with creativity, persistence, and ownership
- Experience with Salesforce and modern prospecting tools (ZoomInfo, Cognism, Outreach, Demandbase, Gong, LinkedIn Sales Navigator) is a plus
