Sr. Manager, Japan Marketing - 11076

Tokyo, JapanFull-TimeManagerCustomer Acquisition

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What You'll Do:

  • Work closely with sales leaders and partners to define a region-specific marketing plan that supports targeting key accounts.
  • Plan, and host online and in-person events to create new sales opportunities, accelerate existing sales opportunities, and deepen our existing customer relationships.
  • Manage and partner with our ADR team to optimize the marketing/lead funnel for quality and consistency of leads, and enable consistent, relevant, and effective follow-up to increase conversion rates from lead to opportunity.
  • Partner with marketing operations to build landing pages (for events, webinars, eBooks, etc.), and send automated and personalized behavioral emails.
  • Be the lead for our flagship event, Coupa Inspire Tokyo 2026.
  • Work closely with the integrated marketing managers to ensure consistency with strategic GTM themes and campaigns as well as PR and Media.
  • Support various other marketing channel engagement projects to drive pipeline and revenue for the field team.
  • Be hands-on with related functions, including Customer Marketing, Content & Channel.

What You Will Bring to Coupa:

  • BA/BS or equivalent working experience
  • Minimum 7 years of experience as a Regional Marketing Manager
  • Experience with organizing events at both small and large scales.
  • Excellent project management skills
  • Strong communicator and creative thinker - collaborative
  • Proficient in Salesforce and marketing automation tools (preferably Marketo)
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • Ability to juggle multiple tasks & wear multiple hats
  • Confident on a tradeshow booth to assist in our Product pitch

Job Summary

CompanyCoupa
LocationTokyo, Japan
TypeFull-Time
LevelManager
DomainCustomer Acquisition