Key Qualifications
- Minimum 10+ years of experience in brand strategy, marketing, or related leadership roles, preferably within consumer tech, digital platforms, FMCG brands.
- Proven experience managing multiple brands or portfolios across regions and diverse markets.
- Strong full-funnel marketing expertise, spanning brand building, performance marketing, product marketing, CRM, and lifecycle management.
- Highly analytical and data-driven, with the ability to translate insights into clear strategic and operational actions.
- Demonstrated experience leading regional marketing initiatives, partnerships, and cross-functional programs.
- Strong understanding of Asia-Pacific markets, cultural nuances, and regional growth dynamics.
- Excellent stakeholder management skills, with experience influencing senior leaders and collaborating across global, regional, and local teams.
- Comfortable operating in a fast-paced, ambiguous, and high-growth environment.
- Exceptional communication skills in English; additional Asian languages are a plus.
- Expertise in Product Marketing and/or CRM within the consumer tech industry is a strong plus.
