Job Responsibilities:
- Be the custodian of organic growth at Hevo across SEO, AIO, and GEO
- Own end-to-end SEO strategy: technical, on-page, content, and authority building for a B2B SaaS audience
- Build and execute SEO programs focused on demand capture, pipeline creation, and ARR influence
- Optimize Hevo’s presence across AI-powered search experiences (Google AI Overviews, ChatGPT, Perplexity, Gemini, etc.)
- Partner with Content and Product Marketing to create search-led narratives across TOFU, MOFU, and BOFU
- Drive high-intent keyword and page strategies for use cases, integrations, competitors, and jobs-to-be-done
- Collaborate with Product and Engineering on technical SEO, site performance, and crawlability at scale
- Build SEO dashboards that connect rankings → traffic → leads → pipeline → revenue
- Continuously experiment with new formats, schema, AI-assisted content workflows, and search behaviors
- Act as a thought partner to leadership on how organic growth evolves in an AI-first world
What you’ll need to bring to the table:
- 5–7 years of SEO experience in B2B SaaS or high-consideration technology products
- Proven track record of driving pipeline and revenue from organic channels (not just traffic growth)
- Strong understanding of modern SEO, including AIO, GEO, and zero-click search dynamics
- Hands-on experience with tools like GSC, GA4, Ahrefs/SEMrush, Screaming Frog, and AI-powered SEO tools
- Ability to translate complex technical products into search-friendly, intent-led content strategies
- Comfort partnering cross-functionally with Content, Product, Sales, and RevOps
- High ownership mindset with the ability to operate independently in a fast-moving environment
- Strong analytical thinking paired with sharp execution and prioritization
